Secure Funding

The topic of fundraising receives proportionally less time than is actually committed by organizations on the typical nonprofit board meeting agenda.  Most causes certainly report on their development/fundraising efforts but what does not get discussed is the amount of time the enterprise attributes to the effort of securing funding on a daily basis.  What if our enterprises ran like a Kickstart campaigns?  You complete a form, uploaded an introductory video, outlined your purpose and business plan and let the market place determine your viability?  If you campaign reaches its goal, you are funded and proceed; if not you work on obtaining other sources of financial backing.  The freedom that the Kickstarter model offers is tantalizing.  You make a heavy investment in fundraising upfront but then have the financial security to move forward with your project, instead of making little steps in-between runs to solicit contributions.  Nonprofits, politicians, artists, researchers, educators, and doctors should all be able to focus the majority of their time on their craft.  Of course connecting with those who invested in your dream (and their dream) is vital but it should not keep one from practicing your talent.  


How would your cause operate if you knew your revenue stream was secure for a year?  What would it bring into focus that is currently blurry?

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