Reading the book Ignorance: How it Drives Science by Stuart Firestein.  There is a remarkable line that the author attributes to neuroscientist John Krakauer.  

Two of his mantras are that “plants don’t have nervous systems, because they don’t go anywhere,” and “the reason to exist is to act.”

Placing these ideas in the context of a cause, they illuminate the fact that actions feels rewarding.  Even when it may not be the best step, perhaps driving around a new town looking for a hotel or gas station late at night versus stopping to ask directions.  Out nervous system is seeking movement and therefore we can only stand planning in reasonable doses.  Striking the balance between strategizing and acting is essential for keeping the members of the tribe engaged and connected to the cause.  


This insight provides me with a paradigm shift about how to schedule meetings, planning retreats, and gatherings.  Fans need appropriate opportunities to celebrate action and reflection.