A Better Bag

Screen Shot 2014-03-24 at 6.12.35 PMI have never had the opportunity to shop at an Ikea store but I am aware that they make a great bag.  Wandering the streets of European cities the bags are clearly treasured for their functionality.  I have spotted them strapped to bicycles in Amsterdam, placed in the rear window of Smart Cars in Paris, over shoulders in the Gothic district of Barcelona, and at a construction site in Florence.  I cannot speak to the quality of Ikea’s furniture or famous meatballs but I am confident they make a remarkable bag.  Sometimes we create something simple that transforms everyday life.

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