Binoculars are a liminal object to me. Most binoculars I have encountered are safely positioned in a case or sitting static on a shelf; they are more accessory than instrument. But, when required, they can transform quickly. Is that a wildfire on the ridge? Is there a vessel at sea requiring assistance? Is that an Ivory-Billed Woodpecker? Did my favorite musical artist playing in a mega stadium change into a new costume? Who walked into the building at the far end of the property?

Using them constantly makes the world myopic, and our sense of scale is unrealistic. By deploying them randomly, we spin the wheel of serendipity, hoping a worthwhile subject will appear. Treating them as a resource can enhance our culture of curiosity and provide confirmation of our interest or render the subject matter a lower priority.

What are the binoculars of your enterprise? What can your team leverage at key moments to make sense of the territory ahead?