Planning

One Job

Jetways and Airstairs located at commercial airports have one job. They are necessary to load and unload passengers and crew. They are deployed for high-use periods and then sit idle. When reviewing utilization patterns, these items might not deliver a compelling return on investment. However, when a plane filled with people arrives, they are essential.
How might we not prioritize utilization metrics but look at the resource’s impact? A ladder would cost less money, but customer satisfaction would definitely drop. Even more critical, a jetway allows us to efficiently board a $100 million commercial airplane that does benefit from monitoring utilization metrics.

Power Source

What is your power source? Does it rely on pure power, or do you benefit from additional forces such as aerodynamics and physics? How might we ensure we are not wasting power by generating massive outputs but increasing drag by forgetting to put appropriate pressure in our tires?

How might we strategically deploy our power to do the work that matters?

Glance

What did you glance at that was exceptional, but you were unable to witness (or capture) the entirety of the event? A shooting star? A retreating grizzly bear? The first moments of an unforgettable keynote? An iconic board member who is finishing their term just as you start your service? A glimpse of the impact bestowed by the first year of a transformational grant?

Glances are helpful since they furnish a picture of what is possible. They may not be sustainable or ordinary, but they set the conditions for developing a vision for the future. How might we use glances to inform our current and future efforts? How might a glance be the beacon to which we orient?

What Baggage Carousels Teach Us About Planning

Airport baggage carousels are interesting devices. A lot of infrastructure and space is dedicated to the luggage retrieval process. When many flights arrive simultaneously, each carousel operates at high capacity. Visit the baggage area between busy periods, and the design appears dated. If a courier delivers packages directly to my doorstep, why can an airline not reunite baggage and passengers in a more personalized manner?

When operations are at full capacity, questioning utilization and design is more demanding. Visit the same site during a slow period, and the respite provides more opportunities for reflection.

How might we embrace generative inquiry during our more relaxed moments and assess if we are trying to solve problems when full or empty?

After the Hard Part

After you complete the hard part, then what? Do you stop and rest, or do you continue forward at a recovery pace? Can you accelerate on easier terrain, or is your journey finished? Tour de France riders do not call it a season after three weeks of bicycle stage racing. They move on to the next round of events (World Championships, Olympic Games, Vuelta Espana, etc.).

A way to distinguish ourselves is not by completing the hard section but by our actions after cresting the headwall. A social sector organization that completes a capital campaign and then goes silent is remarkable for not being able to double-click on its campaign’s impact. An enterprise that goes viral for a compelling story and continues to make that event its sole highlight reel for successive years is the equivalent of riding off into the sunset.

How might we plan for the crux move and the terrain that follows?

Chekhov’s Gun

Chekhov’s Gun is a narrative principle where an element introduced into a story first seems unimportant but will later take on great significance. The principle postulates that any seemingly unimportant element introduced into a story—an object, a character trait, a backstory, an allergy—should later have relevance. https://www.torontofilmschool.ca/blog/chekhovs-gun-definition-examples-and-tips/

What do you include in your organization’s plan that nods to future activity, and what is identified as a safety device? For example, an organization might title its expansion ‘Phase One’ to reference bigger plans in the future. Circus SR series of planes places a handle to activate a parachute to avoid catastrophic emergencies. Placing a ‘loaded gun’ on the stage can drive the narrative, or it might be a safety measure, with no intention of being deployed.

How might we monitor the intention of the devices highlighted in our plans? Without proper orientation, our team members might be waiting for us to activate the safety mechanism and be disappointed when we launch a future initiative.

Why

Why does the opportunity exist in the first place? A first lens is identifying the opportunity. The work that provides depth and dimension is understanding the conditions that nurtures the opportunity to thrive. How might we not jump into any open lane of travel without a moment of curiosity?

Why is your cause solving the problem it selected? Was there nobody working on it or is there a story?