If we place our work against the right backdrop, it amplifies our intended impact. The effect is diminished if we locate it against a background that overshadows or camouflages our work. As much as we concentrate on our output, we might give more weight to the setting.
Speed Shepherding
Setting the right pace is essential to provide the best experience for those you serve. A shepherd can only push a flock of sheep so fast; speed shepherding is not sustainable.
How might we pace our efforts so those who want to travel with us can stay in touch?
What Baggage Carousels Teach Us About Planning

Airport baggage carousels are interesting devices. A lot of infrastructure and space is dedicated to the luggage retrieval process. When many flights arrive simultaneously, each carousel operates at high capacity. Visit the baggage area between busy periods, and the design appears dated. If a courier delivers packages directly to my doorstep, why can an airline not reunite baggage and passengers in a more personalized manner?
When operations are at full capacity, questioning utilization and design is more demanding. Visit the same site during a slow period, and the respite provides more opportunities for reflection.
How might we embrace generative inquiry during our more relaxed moments and assess if we are trying to solve problems when full or empty?
Future Resume- Do you have one?
How do you respond if somebody asks you to share your ‘future resume’? Do you have a mindset that spends as much time crafting a future resume as you spend on a resume that captures past achievements? This is the approach employed by the Savannah Bananas baseball team when they hire new team members.
What if you try this activity with your team. Take a few minutes to draft a future resume; it may be enlightening.
Five Rules for Your Enterprise
List the five essential rules to successfully merge into your team’s culture? What are the five most important documents/books a new member of your team should consult? Who are the five most important individuals a person should meet early in their tenure? What are the five most important stories about your cause they should know?
Looking for some inspiration, Vu Le has a refreshing look at seven post-pandemic rules the social sector should embrace.
Who is it For? You or Them?
When they built the courthouse (San Miguel Courthouse, CO, pictured above), was it for the community or those who would hold power inside? What is our mindset when constructing something, holding a meeting, or starting a conversation? Seth Godin’s blog post double-clicks on the idea.
We have all been on the receiving end of a conversation that was positioned as an ask but clearly turned into a pitch. Are we able to build more trust and engagement when asked or pitched? How might we be authentic and intentional with our approach?
Fleeting
Sunsets are fleeting. We never know exactly when they will reach peak hues, and we cannot be certain we are in the ideal location to witness their grandeur.
How might we be present when witnessing a sunset and absorb the experience without stressing about the details? Sometimes it is best to stop our progress and mark the moment. We may only capture a portion of the event. Being flexible may be the most remarkable part of our viewing experience.
Waterfalls
Waterfalls tend to attract attention. If reaching one requires navigating a hiking trail, many people use the waterfall as a turn-around point or a place to rest before continuing up the trail.
How might we position ourselves as a point of confluence with the surrounding environment? How might we evaluate our location as part of our strategic value proposition?
Setting
Selling travel insurance at the airport baggage carousel is a poor prospect. Running a lemonade stand after exiting a fast food drive-thru window presents fewer sales opportunities. Giving a keynote on ‘how to get the most out of a conference’ as the closing presenter might be less impactful. Inflating a hot air balloon in a remote field with no spectators generates less excitement.
How might we recognize that our setting matters? If we are uniquely positioned, then our services will be relevant. If we hide in the shadows, we may be of value only to those who took a wrong turn.
Ascending (the Wrong Peak)
What mountain have you identified to summit? What if you find out you are climbing a different peak than selected? Do you stop your ascent and downclimb? Do you continue upwards, using this climb to enhance your performance for the next expedition? Do you abandon the entire project?
If our passion is climbing, we will likely continue, despite being on a different route than intended. If our goal is a specific summit, we will likely reroute to the planned ascent. If our hope was to curate an amazing narrative, we might use this detour to enhance our story. Being specific when we identify our intentions makes decision-making easier when we reach an inflection point.






